By month 6, the website should be in really good shape. Better content, keyword focused and in sufficient technical health.
Next, we need to prove to Google how good your business is. This is a phase in building some ‘awareness’ on other websites. This includes social, Google Maps and a range of other websites. To hit the ground running, we have tools to see where your competitors are being talked about and will use this, alongside other places we find ourselves, to start featuring your website.
This has the potential to drive web traffic from other sites too. It’s not just to put a smile on Google’s face!